• 1800 Tequila

The Bar Saved From Landfill

The Bar Saved From Landfill

Project Outline

Every day in Australia, 19,000 tip trucks worth of waste is dumped into landfill.

1800 Tequila wanted to find a way to address the ever-increasing waste problem. We repurposed a tip truck, and had it pour out what that waste could become.

From melted shampoo bottle walls, timber from a Mad Max set, to salvaged concrete tables, every element of the bar was made from waste once headed to landfill.

Every item in the bar was scannable and shoppable, showcasing the latent potential of a circular waste economy.

Client

1800 Tequila

Written

DDB Sydney

Created

Studio Dive

Produced

Scoundrel Projects

Results

Editorial Reach 41.7 Million

Social Reach 2.6 Million

Single Use Materials: Zero

Tickets Sold Out in One Day

Traffic to Partners Increased 400%

RESPECT

Studio Dive acknowledges Traditional Owners of Country throughout Australia and recognises the continuing connection to lands, waters and communities. We pay our respect to Aboriginal and Torres Strait Islander cultures; and to Elders both past and present.

RESPECT

Studio Dive acknowledges Traditional Owners of Country throughout Australia and recognises the continuing connection to lands, waters and communities. We pay our respect to Aboriginal and Torres Strait Islander cultures; and to Elders both past and present.

Get in touch

StudioDive®
16 Erith St, Botany 2019
Sydney, Australia

0432 788 903
info@studiodive.co
careers@studiodive.co

Get in touch

StudioDive®
16 Erith St, Botany 2019
Sydney, Australia

0432 788 903
info@studiodive.co
careers@studiodive.co

StudioDive®
16 Erith St, Botany 2019
Sydney, Australia

SD® 2024

StudioDive®
16 Erith St, Botany 2019
Sydney, Australia

SD® 2024